What tools do you use when handing a pet back over to her owner? Does that "kit" have your business information all over it? If you are not branding every single thing given to the client, you are missing out on future client potential. Some of the things typically given to a client are:
1. Treat Totes
2. Target Sticks
3. Clickers
4. Gift Certificates
Another neglected marketing area for branding is your website! Logos, text, and verbiage should be uniform throughout all marketing materials. If your company does not have a recognizable logo, get one designed and spread it through everything with your company name attached. How many times have you looked at that magnetic calendar on your fridge? I bet you could name the company that has its branding all over it, that is where the power in branding is found. It used to be that the consumer had to memorize a telephone number, not any more, now they just have to remember a name. Google your company name and if your not the first to show up… you need to get there! Give branding a try, most companies charge little if anything to imprint your logo on what you order.
Click here for more information on Branding your pet training business
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